Trade shows remain vital in the fast-changing global tobacco industry for discovering new products, building connections, and tracking market trends. Whether sourcing materials, finding partners, or showcasing brands, knowing key global events gives you a competitive edge. Here’s an overview of essential exhibitions and how the industry is evolving.

WT Series – World Tobacco Exhibitions

Since 1973, UK-based QBM’s WT Series rotates annually across regions—Asia, Middle East, Africa, and Europe—hosting in cities like Munich, Jakarta, Bali, Macau, Prague, Moscow, and more.

WT Asia (Surabaya, Oct 23–24, 2025): Indonesia is the world’s 4th largest tobacco consumer; Surabaya hosts many manufacturers and traditional Kretek production. It offers strong local demand, strategic location, and favorable policies.

WT Middle East (Dubai, Nov 11–12, 2025): Dubai is a global trade hub linking Asia, Europe, and Africa, with free port policies and major re-export facilities.

WT Africa (Zimbabwe, Last held in May 2024): A leading tobacco leaf exporter and gateway to Africa’s growing market, supported by government policies.

WT Europe (Hamburg & Sofia): Hamburg is a historic tobacco port and machinery hub; Sofia offers lower costs and access to Eastern Europe’s tobacco market.

InterTabac – Dortmund, Germany (Sept 18–20, 2025)

Held annually since 1978, this is Europe’s largest tobacco fair, benefiting from Germany’s large market and excellent transport, attracting both industry buyers and consumers.

TAB EXPO – Geneva, Switzerland (May 8–9, 2025)

A professional event every 3–4 years, rotating European cities, gathering machinery manufacturers, R&D companies, and industry leaders to discuss innovation and policy trends.

Other Notable Events

World Vape Show (Dubai, London) – E-cigarettes and next-gen tobacco.

Shisha Messe (Frankfurt, others) – Hookah-focused, youth-oriented.

Tobacco Plus Expo (Las Vegas) – North American B2B platform.

Vapexpo (Paris, Madrid) – Popular vaping event in Europe.

Final Thoughts

These exhibitions boost brand visibility, foster industry ties, and offer valuable market insights. Host cities are chosen for mature markets, favorable policies, logistics, and industry clusters. Yet, physical shows face rising costs and lower attendance as online platforms grow rapidly.

TobaccoSource meets this shift by carefully selecting top factories and suppliers, showcasing their products online. This offers global buyers easy access to verified suppliers, direct ordering of in-stock products, and door-to-door delivery—all without the cost and hassle of travel.

Visit Tobaccosource.com today to connect, explore, and trade smarter—anytime, anywhere.